Care Guide


Properly taking care of your bedding is the key to the longevity and look of your bedding. Here are our tips on how to wash your bedding to keep it looking fresh and beautiful wash after wash. Firstly, separate like colors, whites, and dark colors and make sure to only wash one unfolded bedding set at a time, as overfilling your washer will not allow your bedding to be evenly washed. Turn pillowcases and duvet covers inside out prior to washing, ensuring all zippers are closed. Use cold water with a mild, liquid biodegradable detergent to wash your Pure Parima bedding. If necessary, use stronger detergent and warmer water to wash stained or soiled bedding. Avoid using fabric softener, chlorinated bleach, and harsh detergents as these agents may weaken fibers, cause discoloration, and impact the longevity of the natural Egyptian cotton fibers and cause it to lose its beautiful shine and silky smoothness overtime.


Refrain from using harsh machine drying on Egyptian cotton fibers, as it can weaken the fibers and increase shrinkage. Prior to drying, make sure to gently shake out and unravel any bedding to minimize wrinkles in the drying process. Line-drying your linens, or if necessary using a low-heat setting on your dryer such as delicate or permanent press should be utilized to avoid wrinkles and protect your bedding. Similar to washing, avoid overloading your dryer and remove your bedding from the dryer as soon as possible so it may remain smooth and wrinkle free. When closing or opening the duvet cover after drying, slowly and gently fasten your zipper to avoid breakage.



For wrinkle-free bedding, using an iron on a high heat setting will give your great results. Check your iron for any browning prior to ironing as this may transfer onto your bedding. Avoid ironing directly onto zippers and metal enclosures. To remove tough wrinkles, use the steam setting on your iron, or spray bottle filled with water. Spray directly onto the wrinkle and re-iron the area until it is fully dry and smooth. To preserve any stitching and embroidery, reverse the bedding and use a cloth or towel underneath to iron on. 


Natural fibers such as Egyptian cotton need to breathe: store bedding in a cool, dry, well-ventilated area. Bedding stored long-term should be wrapped in the original Pure Parima fabric pouch provided. Always store Pure Parima bedding wrapped in the fabric pouch before placing in plastic bags or boxes to avoid permanent yellowing or outside dirt or odors from seeping in.


Take care of stains as soon as possible, before they set in. If you are able to get to spills while wet, they are removed easier. Test your cleaner prior to use to ensure it’s safe to use on Egyptian cotton fabrics.

Use these special tips for stain removal, and launder as usual. Do not dry or iron if the stain remains—treat stains until they disappear.


Candle Wax: Scrape off as much of the wax as possible with the dull side of a knife, then iron between absorbent paper, changing the paper until wax is absorbed.

Coffee, Tea, Soda: Soak in hot water and pre-wash with stain remover. Repeat soaking process as needed, using fresh hot water and a stain remover.

White Wine: Rinse with Club Soda and pat the stain out against a clean white terry towel.

Red Wine: Cover with salt, then rinse with cool water. Repeat as needed with fresh cool water.

Oils: Blot while still wet, then pre-treat with stain remover or liquid laundry detergent.

Grease: Sprinkle with cornstarch or baking soda and allow to sit so the powder soaks up the grease. After the powder thickens, scrape away and repeat the process as needed. Be sure to brush off any remaining powder before laundering.

Meat Juice or Tomato Juice: Rinse with cool water—never hot—and blot with a clean white terry towel.

Ink: Hold stain against a clean white terry towel and spray closely from behind with aerosol hair spray. Ink should transfer to the towel. Repeat as needed with clean portions of the towel, then launder.