At a Glance

  • Cosmetics, sunscreen, and harsh skin and hair care products may contain bleaching agents or oils, potentially causing staining or discoloration.
  • Jewelry, watches, or other accessories may snag or damage fabrics.
  • Avoid using liquid fabric softeners, chlorinated bleach, dryer sheets and powerful stain-removing detergents, as these agents may weaken fibers, cause discoloration, and impact the longevity of naturally smooth Egyptian cotton fibers over time.
  • Avoid over filling the washing machine by washing only one unfolded bedding set at a time. Do not combine sets with other items. Gently fasten any zippers prior to washing to prevent breakage.
  • Avoid using hot water and excessive heat to prevent shrinkage and weakening of natural Egyptian cotton fibers. For sheets, primarily use cold water, or warm water if necessary.
  • We recommend rotating between three sets of sheets: one on the bed, one in the wash, and one in the linen closet. This method allows each set to rest from use and washing.
  • Separate like colors, whites, and dark colors into individual loads.
  • Avoid over filling the washing machine by only washing one unfolded bedding set at a time.
  • Turn pillowcases and duvet covers inside out prior to washing, ensuring that all zippers are closed.
  • Towels and robes are not pre-washed, some shedding is normal.

Found a stain or spot on your linens? Stains can appear for various reasons—perhaps a lotion with an oil base transferred to your sheets, or your body chemistry produces acidic sweat, influenced by factors like natural body chemistry, diet, salt intake, hydration, exercise, and exposure to chlorine while swimming. You're not alone; this can happen, and we've simplified the process of treating any stain!

If caught early enough, most stains should come out easily using the following method:

  • Do not let the stain set in by drying or prolonging the treatment process. Immediately rinse the stain with cold water to remove as much as possible.
  • Saturate the stain area with 1 to 2 teaspoons (depending on the stain's size) of a mild, liquid, and biodegradable detergent. Rub it into the stain, let it sit for 10 to 15 minutes, then rinse with cold water. If the stain disappears, wash your linens as usual.

If the stain persists:

  • Ensure the stain is still wet, then apply 1 to 2 teaspoons of Dawn Dishwashing Detergent®. Rub it in and let it sit for 10 to 15 minutes. This won't damage or stain the fabric blue; it works to break down the stain further. Rinse with cold water, repeating this step twice if the stain persists.

If the above steps do not work:

  • Create a paste mixture with 2 parts liquid laundry detergent and 1 part non-chlorine booster like OxiClean® or Borax® in warm water to activate. Then pour and mix in activated paste in a bowl filled with cold water. Soak stained item overnight.
  • Remove and put in the washing machine using the normal amount of laundry soap. Use the pre-wash cycle if available.
  • Once the washing cycle is finished, inspect the stain to ensure it is completely gone. If the stain persists, avoid drying the item in the dryer, as the stain may permanently set in. If necessary, repeat the above steps.

For blood stains use the following steps:

  • Rinse the stain with cold water only to remove it as much as possible. If the stain disappears, you may stop here and wash as normal using the recommended amount of laundry soap.
  • Since blood is a protein, adding 1 to 2 teaspoons (depending on the stain's size) of Dawn Dishwashing Detergent® directly to the stain, will help break the stain down. Rub and let it sit for 10 minutes. Rinse with cold water; do not use warm water as it may set the stain.

Only proceed with this step if the stain persists.

  • Fill a cotton ball with a small amount of hydrogen peroxide. Lightly dab the stained area only, allowing the cotton ball to soak up the stain.
  • Wash the item using the normal amount of laundry soap. Use the pre-wash cycle if available. If the stain still persists, do not dry; instead, repeat the above steps.

Didn't see your stain type mentioned? Read our complete guide to removing most common stains here.

  • Do not wash linens with other items, as it can abrade the fabric.
  • We recommend using a mild, liquid, and biodegradable detergent that is free of strong stain-removing chemicals, whiteners, brighteners, softeners, or bleach, as these harsh chemicals can weaken the fine Egyptian cotton fibers and cause color loss over time.
  • Fill the washing machine with cold water and add ½ of the recommended amount of detergent. If the linens are particularly soiled, use warm water with the recommended amount before submerging the linens. Do not pour detergent on top of the linens.

  • After removing your linens from the wash, gently shake and unravel your bedding to minimize wrinkles in the drying process.
  • Line-drying your linens is the preferred method to protect and increase the longevity of your linens. However, using a low-heat setting on your dryer, such as delicate or permanent press, will also work.
  • Similar to washing, avoid overloading your dryer, and remove your linens just before they're fully dry to keep them smooth and wrinkle-free.
  • Refrain from using excessive or high heat on Egyptian cotton fabrics, as it can weaken the natural fibers and increase shrinkage.
  • Preventative care is the key to natural wrinkle-free linens! Remove your bedding just before it's fully dry and make the bed to ensure it doesn't shrink, and wrinkles don't set in. When closing or opening zippers after drying, do so slowly and gently to avoid breakage.
  • Iron on the 'cotton' setting to regain a lustrous sheen, as the heat from the iron will not damage the fabric.
  • Check your iron for any browning before ironing, as this may transfer onto your bedding.
  • Avoid ironing directly onto zippers and metal enclosures.
  • To remove tough wrinkles, use the steam setting on your iron or a spray bottle filled with water. Spray directly onto the wrinkle and re-iron the area until it is fully dry and smooth.
  • To preserve stitching and embroidery, reverse the bedding and use a cloth or towel underneath for ironing.
  • Natural fibers like Egyptian cotton need to breathe, so it's advisable to store bedding in a cool, dry, well-ventilated area.
  • For long-term storage, it's best to wrap the bedding in the original Pure Parima fabric pouch provided and then place it in a recyclable bag or box. This helps prevent permanent yellowing and ensures that outside dirt or odors do not seep in.

Tip: Use the gift box your linens came in as a storage solution.


  • Always use a protector or cover.
  • Dry clean is preferred but you may machine wash in cold water and gentle cycle (use front-load machines for inserts).
  • Dry fully in the dryer on LOW with wool dryer balls or tennis balls to properly fluff and redistribute down. Alternatively you may hang to dry, ensure down is fully dry before making the bed.
  • Hold at corners and shake to fluff.


  • Do not use fabric softeners, dryer sheets, harsh liquid, or powdered detergents.
  • Avoid excess detergent.
  • Don't wash with clothing – zippers, hooks, etc., can cause abrasion.
  • Do not iron or steam.
  • Do not use a small or top-loading washing machine for inserts; only use front-loading machines.Down & Down Alternative
  • Wash with like colors, separating white and colored towels. Avoid overloading your washing machine.
  • Due to the high-pile nature of our towels, it's crucial not to wash them with any other items, especially those with zippers or hooks, as they may snag on the cotton fibers.
  • Use a mild, gentle detergent, and steer clear of harsh detergents, fabric softeners, liquid softeners, and dryer sheets, as they may damage the towel and reduce its absorbency over time.
  • Dry on a low setting and use wool dryer balls to maintain towel fluff.
  • For removing unwanted stains, spot-treat the area with warm water and a small amount of detergent. Let it soak for 15-30 minutes before rubbing the stain, and wring out any excess water before washing.
  • Store your towels in a cool, dry, well-ventilated area to ensure breathability throughout the fibers. Avoid ironing.

Tip: Use the canvas tote our towel sets come in as a storage solution.

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