We all hear the term "thread count" thrown around a lot when it comes to bedding, but what does it all mean? And does a higher thread count actually mean a better quality product?
Thread count refers to the total number of horizontal and vertical threads in one square inch.
Many bedding companies market thread count as an important factor for consumers to consider when purchasing a set of sheets. The age-old saying "the bigger the thread count, the more luxurious the sheets," became a way for companies to increase profits without increasing the quality of their product. But speak to any textile expert and they'll tell you it's a dishonest marketing tactic. As Pat Slaven, textile expert at Consumer Reports says, “Now you see 1,000 thread count sheets but you just can’t get that many threads on a loom.”
It is physically impossible to fit more than 600 threads in a square inch, so how is it that companies are selling 1000, 1500, or even 1800 thread count sheets?
In order to understand, we have to break down the process of how cotton becomes a fabric.