What Sheets Do Wealthy People Use in 2024?

pure parima egyptian cotton sheets

Have you ever spent the night in a luxury hotel? If so, you have something in common with the celebrities and one percenters. The wealthiest people in the world regularly spend nights in five-star hotels, so it’s no surprise that they’ve learned a little something about creating cozy, supply-feeling beds in the privacy of their own homes. The good news is you can master their tricks without having to break the bank. With a few carefully chosen purchases, anyone can turn their bed into a luxurious haven, enjoying the kind of sleep the wealthy often get on a regular basis. Keep reading to discover what sheets do wealthy people use in 2024 and start investing in your own comfort and happiness. 

How Wealthy People Choose Bedding

If you’ve ever spent time in the home of a wealthier person, then you’ve probably noticed they own items the rest of us don’t. However, that doesn’t mean that members of the upper class buy things on a whim. If anything, monied individuals tend to be more thoughtful about their purchases rather than less. Here are some facts about the way wealthy people shop for bedding:

Wealthy People Don’t Like to Waste Their Money

It might sound counterintuitive, but the very wealthy recognize that spending money can be the best way to save it long term. In other words, they don’t mind investing in quality products that last, even if they cost slightly more upfront. So it’s no surprise that people with cash in the bank tend to buy higher-quality sheets. Egyptian cotton is a particular favorite of the wealthy due to its impressive durability. Because Egyptian cotton is crafted from strong, extra-long staple fibers, it tends to hold up through multiple years and washes. Unlike other materials, Egyptian cotton resists pilling, ripping, and tearing. The end result is that sheets don’t need to be replaced as frequently. 

Wealthy People Recognize the Importance of Sleep

CEOs love to brag about operating on just a few hours of sleep. However, the research doesn’t back up their claims. In fact, a study by the US Centers for Disease Control and Prevention reveals that people who earned more money were more likely to get a full night’s rest than those who earned less. With that in mind, it’s no surprise that the wealthy appreciate the importance of quality bedding. Choosing high-end fabrics like Egyptian cotton translates to superior softness. It’s easier to get a good night’s sleep when you aren’t tossing and turning at night because your sheets are rough to the touch. Similarly, Egyptian cotton is beloved for its breathability. Because the material is moisture wicking, allowing dampness to pass right through, individuals don’t wake up in a pool of sweat in the middle of the night. They stay dry no matter how high temperatures rise.

pure parima egyptian cotton sheets

Wealthy People Spend Time in Luxury Hotels

Just because you recognize the important effect bedding has on sleep doesn’t mean you necessarily know which sheets to purchase. However, wealthy people have an advantage here as well, as they tend to spend more nights in five-star accommodations. Luxury hotels regularly outfit their beds in Egyptian cotton. Typically, these facilities choose percale, which features a one over, one under weave. The result is a crisp, fresh bedding product that stays cool all night long. Wondering what thread count is best for good sleep? Experts suggest choosing bedding with a count between 300 and 800. Note that it’s impossible for manufacturers to fit more than 800 threads of Egyptian cotton into a square inch of fabric, so anyone claiming to do so is likely passing off short-staple cotton as long to make a buck. 

Wealthy People Want Their Homes to Look Luxurious

Most of us take pleasure in decorating our homes and showing them off to friends and loved ones. However, for the wealthy, creating luxurious-looking spaces is especially important and even a symbol of status. So it’s no surprise that they tend to opt for Egyptian cotton over other fabric options. Smooth, silky, and vibrant, Egyptian cotton is known for holding colors well. So you don’t have to worry about the dye fading every time you wash it. 

Wealthy People Appreciate the Richness of Neutrals

If you’ve spent any time on Instagram these days, then you likely know that neutral bedding is all the rage. Fortunately, Egyptian cotton sheets come in all the most popular neutral hues. We’re talking about classics like White, Ivory, and Tan as well as more robust shades such as Charcoal and Carbon. Wealthy people know that neutral sheets will go well with their current comforter set and bedding accessories as well as any future purchases they may make. So they don’t have to replace their Egyptian cotton sheets every time they redecorate. 

The Benefits of Egyptian Cotton

Of course, you don’t have to be wealthy to appreciate the benefits of Egyptian cotton. The longest variety of cotton with an average length of 1.5 to 2.5 inches, Egyptian cotton is beloved for its softness, strength, and durability. Thanks to the Nile River area’s mild climate, the cotton produced here is the ultimate in luxury. So it’s no surprise that buyers are willing to invest more in sheets made from this supple-feeling material. Here are just a few of the ways in which Egyptian cotton bests the competition:


Customers appreciate Egyptian cotton for its impressive durability and longevity. To craft this material, manufacturers spin together fibers of extra-long staple cotton. The longer fibers result in a stronger, softer yarn that’s less prone to pilling and tearing. The result is sheets that last for years more than those made from short-staple cotton or synthetics. 

pure parima egyptian cotton


Egyptian cotton sheets aren’t just stronger. They also feel softer to the touch than those made from other fibers. The naturally supple texture of Egyptian cotton means that no artificial finishes are necessary as part of the manufacturing process. 


Whether you suffer from night sweats or tend to sleep hot, stuffy bedding can impede your ability to get sufficient sleep. One of the reasons wealthy people tend to invest in Egyptian cotton is that it’s renowned for its breathability. Cool and highly porous, Egyptian cotton absorbs water better than other fabrics while allowing heat to pass through. So sleepers don’t wake up in a pool of sweat. The material is ideal for use through all four seasons. 


Choosing bedding isn’t just about functionality. Form is also crucial. After all, you’re going to see your bedding every night when you walk in the door, and sheets that don’t spark joy are unlikely to inspire good dreams. Fortunately, Giza Egyptian cotton excels at holding onto color. So you don’t have to worry about your expensive sheets and duvet covers fading in the wash. They’ll maintain their vibrant, beautiful hues for years to come. 


There’s nothing more important than your family’s health and wellness. Fortunately, Pure Parima customers can rest assured knowing their Egyptian cotton bedding is made using natural processes. All Pure Parima sheets and duvet covers bear the Cotton Egypt Association seal of approval, so you know they’re made with 100 percent cotton and no substitutes. Additionally, Pure Parima products are OEKO-TEX certified to contain no harmful substances or chemicals. Sleepers can feel good about where they’re resting their heads at night. 

Best Sheets for 2024 and Beyond

Those who choose Egyptian cotton sheets have plenty of options available to them. Marrying comfort, quality, and longevity, Pure Parima’s Egyptian cotton bedding products are all designed to guarantee great sleep. Here are a few of the most popular sheet collections currently available in Pure Parima’s online shop:

Yalda Sheet Set

A classic option that’s as soft as it is elegant, the Yalda Collection is ideal for those who want a sophisticated bedding set that blends beautifully with existing decor. Featuring Pure Parima’s beloved extra-long staple Egyptian cotton, the set showcases double-hem stitched sheets in an array of on-trend colors. Choose from shades like Ivory, Linen, Icy Blue, Canyon, and Charcoal. Note that the Yalda set is available in every size from twin to Cal king and split king. It’s machine washable for customers’ convenience. 

pure parima egyptian cotton sheets

Triple Luxe Sateen Sheet Set | Hotel Collection

Those seeking the ultimate in softness will surely be drawn to the Triple Luxe Sateen Sheet. Part of the Hotel Collection, this set is beloved by wealthy shoppers thanks to the hand-picked cotton fibers and triple embroidered stitching. Additionally, the set features a subtle stripe pattern set against a creamy backdrop. Stripe colors range from Arctic and Nickel to Black and even Teal. Available in sizes queen, king, and Cal king, the Triple Luxe Set comes complete with a fitted sheet, a flat sheet, and two coordinating pillowcases. 

pure parima egyptian cotton duvet cover

Ultra Percale Sheet Set | Hotel Collection

Prefer the crispness of sheets found in a five-star hotel? If so, the Ultra Percale Sheet Set is a natural choice. Boasting a one over, one under weave, this fresh-feeling set is beloved for its coolness. So it’s a great choice for spring and summer. Additionally, the matte percale fabric features a timeless design that goes as well in master bedrooms as it does guest suites or teens’ rooms. The Ultra Percale Collection comes in White, Bone, Slate, and Carbon. It’s available in sizes twin through king and Cal king and can be washed and dried in the machine. 

pure parima egyptian cotton duvet cover

Hira Sheet Set

Those who want to enjoy the softness of silk alongside all the health benefits of cotton will likely enjoy our Hira Sheet Set. Boasting contemporary accent diamond embroidery, this set is modern yet classic. And because it comes in multiple hues, including Soft Peach, Grey, and Midnight, you're guaranteed to find an option for every member of the family. The set is available in twin, full, queen, king, and Cal king. It ships with sustainable gift packaging. 

pure parima egyptian cotton duvet cover

Sleep Like the Wealthy With Pure Parima

Experts agree that Egyptian cotton sheets are a cut above, offering a softer, more durable, and ultimately more restful night’s sleep that can be attained with other materials. Thanks to the extra-long staple fibers and hand-picked growing process, Egyptian cotton holds up for years, restisting tears and maintaining its smooth, pill-free finish even after hundreds of washes. And because Egyptian cotton sheets are made free from harmful substances and chemicals, you don’t have to worry about the place you’re laying your head at night. It’s a healthful choice for every room in the home. Unsure if Pure Parima sheets are for you? The good news is we offer a 100 Night Risk-Free Trial. If for any reason you aren’t fully satisfied with your Egyptian cotton bedding, you’re welcome to return it for a full refund. Shop our collection today and start sleeping like the wealthy. 

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