“The Best [Towels] I’ve Ever Used!”

We are so honored to have been included in Apartment Therapy’s list of best towels of 2024! Our plush, durable, and soft bath towels are made to keep you comfortable, dry, and warm after every shower. Take a look at why our towels are so highly recommended and why people are loving them so much.

Gets Softer After Every Wash

Even after multiple washes and uses, our Egyptian cotton towels hold up well due to the rare extra-long staple fibers made to withstand continuous use. According to Apartment Therapy, “The cotton felt shockingly soft as soon as I took it out of the package, but after taking it to the laundromat — it washed well, with no strings coming off, shedding, or extra drying time required — it somehow felt even softer.” Choose from our washcloths, hand towels, bath towels, and bath sheets for the most luxurious spa experience in the comfort of your own home.

Extra Dense, Fluffy Feel

Made with an 800 gsm, our Egyptian cotton towels are extremely durable and dense without being too heavy. Paired with the silkiness of the Egyptian cotton fibers, these towels provide the most sumptuously soft and plush hand feel for a comfortable dry every time. Consider our Egyptian cotton towel set equipped with 2 washcloths, 2 hand towels, and 2 bath towels for the perfect luxury spa starter pack.

Certified Safe & Authentic

Just like our other bed and bath products, our plush towels are OEKO-Tex and CEA certified for authentically safe and pure Egyptian cotton that you can feel comfortable wrapping yourself up in. Always look for the certification seals on your bed and bath linens to ensure safe, genuine materials because you deserve to know what you’re wrapping yourself up in.

Extremely Absorbent

No need to spend so long in the bathroom drying off before you can get comfy in your favorite pj’s because our Egyptian cotton towels provide absorbency you can actually notice. Apartment Therapy says “When I finally put it to the test, I discovered that it only took one pass over my skin until I was completely dry. After placing it back on my hook, the towel wasn’t damp in the slightest when I checked back in a few hours (though it likely dried even sooner.)” Choose towels that will have you looking forward to those long-awaited baths so you can feel like royalty.

Shop Egyptian Cotton Sheets & More with Pure Parima

Find all your bed and bath essentials from 100% Egyptian cotton sheets and duvet covers to towels and robes for the most luxurious hotel getaway in your own home. Not sure which collection, style or product is right for you? Take our quiz for a personalized recommendation and sign up for our newsletter to stay updated on all things Pure Parima, including special offers, exclusive access to deals and much more.